SEO (Search Engine Optimization) and SEO Content Writing have always gone hand-in-hand. True, content writing evolved with the net and it was only when search engine listings came to be widely used for searching websites that SEO increased in importance. Today no website can afford to ignore the services of an in-house Internet Search Engine Optimizer or of a dedicated Search engine optimization services provider. But is merely SEO enough to generate traffic and get loyal users or do websites also need top quality, original and exciting content?
Even though this question may seem a no brainer for just about any person or business which understands the significance of fresh and quality content, it’s not so easier for the majority (or minority?) to comprehend so easily. Lots of people just prefer to lift content and post it on their own sites to fill pages and post more ads or add more links. But can this work? For starters this may not just reflect adversely in the site rankings as Google, by which 70% in the search traffic is routed, just fails to accord the identical or even half the significance it does for the original content.
Apart from the originality aspect, don’t you would like your website or blog to become unique instead of just a rip-off of other people who have developed content with an entirely different purpose in sight? The truth is, clones just don’t work inside the online world. We have seen many sites reproducing exactly the same awful content with all the errors in the original content, intact. And even if you are able to get the site on the first page of Google, Yahoo and Bing using SEO how will you expect users to discover the site or bite to the sales pitch, which can be really just what the whole reason for SEO is really.
So it’s a truism that SEO alone will never work; rather SEO complimented with highly focused and original content is what you need to not just get the top rankings that you so desperately crave, but also and more importantly, stay on the top page for a reasonable time period. In reality, highly viewed and commented content seems to remain on top for years together provided you will find a steady stream of comments flowing in. Thus websites need to purchase both SEO and quality content.
While we analyzed one aspect of the issue it will make to inquire about whether good Internet Search Engine Optimized content is adequate to get to the initial page without any dedicated SEO. Well, even this may not really always true, although it is in some instances. As an example, when the content is completely fresh without any write-ups or at the most only a few, then even plain SEO content will work just fine. However it’s just as hxsvax that the topic or the keywords it contains aren’t highly searched. Consider the example of a article over a nondescript town called Dhansari in India, which will in all probability hit bull’s eye without any fancy SEO but what about a general article on India; you receive my point.
Aside from this it’s also a fact that blogs don’t normally rank high vis-a-vis dedicated domains. So xyz.abcblog.com will generally come afterwards Google, maybe much later than xyz.com even in the event the former has far more relevant content than the latter. Thus content also may not really king itself. But we can surely dress up and spread some really good words regarding the content making it the king, can’t we?